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Direct Trade
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Single Origin
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Air-Roasted
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Small Batch
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Roasted in Hollister, Ca.
Ethical Coffee
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All of our specialty coffee is Direct Trade meaning our supplier has negotiated a price directly with the coffee farmer which is above Fair Trade minimums. Direct Trade is a simple principal that allows coffee producers to receive premium prices in reward for quality coffee, and to reinvest to improve quality even more in the future. ​
Why Our Coffee?
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All of our coffee is hot air roasted. Hot air roasted coffee uses convection heat and air to loft the beans for a very even heat transfer.
The “Clean Bright Taste” people rave about is achieved by roasting the bean quickly and evenly while suspended on a bed of hot air. You will find this coffee less bitter then traditional drum roasted coffee.
Taste the Air Roasted Difference
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We believe in fresh quality coffee. Many of the coffees you get today in your local grocery store can be several months old, who wants coffee that has been sitting on a store shelf for over 3 months or maybe longer? That is why all of our coffee is roasted fresh to order, and is delivered to your home or office.
Where Will We Be Next
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We support the following organization
"Taste the air roasted difference"